| 15,445 |
Recipients |
$75/M |
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Fundraising Rate |
$70/M |
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SEATTLE WEEKLY readers are an affluent, well-educated and direct mail responsive audience. The average household income is over $70,000 with 60% holding professional or managerial positions. 64% own homes. Over 80% are college graduates, and last year, over 87% made direct mail purchases, spending an average of $284. 90% own a home computer and 67% make purchases online. 51% male and 49% female. 36% are working women.
SEATTLE WEEKLY provides its readers with current events, entertainment, the arts, politics, social commentary and the Pacific Northwest lifestyle. Almost all names are in the greater Seattle area.
SEATTLE WEEKLY recipients participate in an amazing array of activities, taking great advantage of their means to enjoy "the good life". Reading, cooking, fitness and exercise, outdoor activities and attending cultural/entertainment events rate high among their interests.
Not surprisingly, SEATTLE WEEKLY readers travel frequently for business and pleasure: 36% averaged three (3) round-trip domestic flights, 38% averaged two (2) foreign flights annually, and 32% average three (3) business trips yearly. Nearly 70% of SEATTLE WEEKLY readers have contributed to cultural and fundraising appeals. Over 80% voted in the last election.
We recommend using this list for: Subscriptions; Book, Music, and Video Club Offers; Housewares, Gifts and Gourmet Foods; Upscale Fashion and Merchandise Catalogs; Outdoor & Sporting Good Offers; Travel Opportunities; Financial Services; and Cultural/General Fundraising Appeals.
SOURCE: Direct Mail and Space Ads
Complete sample mailing piece and signed list rental agreement required for clearance.
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| Available Selects: |
| State: |
$5.00/M |
| SCF: |
$5.00/M |
| ZIP: |
$5.00/M |
| Gender: |
$5.00/M |
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| Keying: |
$2.50/M |
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| Splits: |
$3.50/M |
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| Minimum: |
5,000 |
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| Materials Format: |
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| 4-Across: |
$20.00/M |
| P/S Labels: |
$10.00/M |
| Diskette: |
$35.00/F |
| Mag Tape: |
$35.00/F |
| E-mail: |
$75.00/F |
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| Run Charges: |
$10.00/M |
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| Last NCOA: |
| April 2004 |
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